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RecapSF Tech Week · Oct 5–11, 2026

Ads get scrolled.
This tee doesn't.

Your logo on a tee, worn at real events.

Last drop: $3.75 to $30.00 per 1,000 attendees reached (est.)

Tap a logo to see who's on the tee and what they paid.

The tee, front
The tee, back

On the tee:

  • Three people in front of the Google for Startups wall, the middle one wearing the tee with the sponsor QR logos on the front
  • Two attendees seen from behind at the Google for Startups talk, one wearing the tee with Hiring Dogs and Limadata on the back
  • Three people talking on a terrace, the tee on the left showing Hiring Dogs and Limadata on the back, skyline behind
  • Two people on a rooftop at night, one wearing the tee with the Swag As A Service QR logo on the front
  • Three people talking on a rooftop, a Hiring Dogs QR logo visible on the tee in the foreground
  • Three people on a rooftop looking at a phone, the tee in the middle showing the Swag As A Service QR logo on the front
  • Close view of the back of the tee with Hiring Dogs and Limadata logos, two friends at the rail beside it

What a tee does that a banner ad can't.

  1. A person wearing your logo starts a conversation.

    A banner ad gets scrolled past. A founder standing in front of you does not.

  2. We're already inside the room.

    Founders, investors and builders at the events that matter. No booth fee, no badge, no queue.

  3. Every appearance becomes content.

    Photographed and filmed on the night, so your logo keeps working after the event ends.

Which one is right for you?
What you getLinkedIn adsThe tee
Can be scrolled pastYesNo
Reaches people in personNoYes
Becomes contentNoYes
Cost per 1,000$31–38 per 1,000 impressions¹$3.75–$30.00² per 1,000 attendees (est.)
  1. 1. Median for B2B LinkedIn Ads, per LinkedIn Ad Benchmarks 2025 (Closely).
  2. 2. Each sponsor's price divided by ~8,000 attendees at SF Tech Week, each counted once. An estimate, and a floor: people see the tee more than once. An impression and a person in the room are different units, so read this row as a rough yardstick, not a like-for-like comparison.

Meet the two guys in the tee.

Marco

Hi, I'm Marco

The kid with 200 Legos in the garage, mixing sets to build shuttles. Started a gaming assets ecom store at 17, scaled it to $100k in sales at 18, sold it at 20. Now exploring the Bay Area and building all sorts of stuff.

Pietro

Hi, I'm Pietro

Sports have always defined my life. Now, I'm working to bridge that passion into new worlds, from Bologna to exploring Berkeley and the Bay Area.

Questions, answered.

We make user-generated content in the real world, at events. Our first test is a tee with sponsor logos on it, worn every day of SF Tech Week. Next: a community and a platform so more creators can do the same.

A printed logo on a fixed area of the tee, worn at events all week, a spot on this page with a link to their site, and the photos and videos of the tee in the room. Tap any logo on the tee to see what that sponsor paid and how many people opened it.

No. The tee is printed and the sponsor spots on it are taken. The next drop is invite-only for now: use the buttons at the bottom of the page and tell us who you are.

Get in touch →

We're not opening a waitlist yet. Send us a note with where you create and which events you go to, and we'll reply personally.

Get in touch →

Reach is an estimate: about 8,000 people in the room at SF Tech Week, each counted once. They see the tee more than once in practice, so treat it as a floor. Cost per thousand is the sponsor's price divided by that number.

Want in on what's next?

Invite-only while we test. Tell us who you are and we'll reply personally.

Next: more events, a creator network and brand packages. Dates and pricing aren't set yet; write first to get first look.

Tell us your company, what you sell and which events you go to.

Or write to marco.dgh06@gmail.com